The Beats by Dre logo is simple yet effective in its design. The “outline” of the logo is circular, much like the headphones themselves as you see them when they cover someone’s ears. The b in the logo is made up of negative space, drawing your eyes around the circle and into it, following the loop of the b. The circle in the center creates a resting, central point for your eye. The logo is recognizable and looks good, sleek, even, making it an appropriate logo for $100-$400 headphones (I have never bought a pair of headphones more than $80).
Graphic Design Fall 2018 
I agree 100% that this logo is simple yet effective. This logo is known by most people and can be easily recognized anywhere. I think that makes it a truly powerful and successful design.
LikeLike